ESPN posts double digit ratings increases for Nationwide series
It’s been a good year for NASCAR on ESPN, so far. The self-proclaimed Worldwide Leader in Sports posted 19-percent ratings increase over the first two Nationwide Series events this year.
Last weekend’s race at Auto Club Speedway was seen by an average of 2,282,563 viewers, earning a final rating of 1.7, which is actually down [...]
Dismal Day for Dodge at the Daytona 500
Feb 15, 2010 Brad Keselowski, Daytona International Speedway, Dodge, FOX, Kurt Busch, NASCAR News, Penske Racing, Sam Hornish Jr
With just one team in NASCAR left using the Dodge manufacturing brand, hopes were high that the three Penske Racing drivers, Kurt Busch, Brad Keselowski, and Sam Hornish, Jr. would do the brand proud in the 52nd running of the Daytona 500.
Yet, a good showing was not meant to be for any of the three [...]
Tags: Dodge; Penske Racing; Kurt Busch; Brad Keselowski; Sam Hornish, jr
TV mistake misleads fans, Harvick at the Budweiser Shootout
Feb 6, 2010 Business, FOX, Kevin Harvick, NASCAR News, SPEED, Sprint Cup Series, TV
When you televise as many races and events as Fox and their sister network SPEED have, you’re bound to make a mistake sooner or later. This time, the mistake confused both fans and some drivers.
“The entry blank was ‘green-white-checkered’ one attempt.”
—Kerry Tharp
During the two Budweiser Shootout practice sessions, as well as other moments of their [...]
SPEED Sets Broad NASCAR Foundation for 2010
Jan 20, 2010 Business, Headline, NASCAR News, SPEED, Sprint Cup Series, TV
(SPEED TV PR)
With a slate of new programs, an updated and enhanced Web presence and an upgraded 14,400-square-foot, at-track production and interactive marketing compound offering more to race fans than ever before, SPEED is putting the finishing touches on the most ambitious NASCAR on SPEED season in network history.
Coming off a season of record Nielsen [...]
ABC will only air three Cup Series races this season
Jan 13, 2010 ABC, Business, ESPN, NASCAR News, Nationwide Series, Sprint Cup Series, TV
The Worldwide Leader in Sports, ESPN, announced today that only one race in the Sprint Cup Series chase for the Sprint Cup 10-race series will be shown on ABC affiliates this season. This is a change from years past in which ABC was the home for the entire Chase series. ABC will show two other races, both Saturday night events at Bristol Motor Speedway and Richmond International Raceway. The fifth Chase race at Charlotte Motor Speedway will be the only chase event shown on ABC. The other 14 events will be televised on ESPN.
Showtime’s ‘Inside NASCAR’ will be readily available
Jan 5, 2010 Business, NASCAR News, TV
Showtime’s new weekly “Inside NASCAR” show will be available via the Internet and mobile phone, which required clearance from NASCAR’s rights holders in that space.
NASCAR Media Group, which manages those multimedia rights, had to clear the broadcast of “Inside NASCAR” with its TV, web and mobile partners before giving final approval for the new show, [...]
Fox, Time Warner Cable reach agreement in principle
Jan 1, 2010 Business, FOX, Headline, NASCAR News, Sprint Cup Series, TV
Nearly a day after Fox was set to pull the plug on its programming on Time Warner Cable and Bright House Networks channel lineups, the two sides announced that they have reached an agreement in principle on Friday night an hour before the Sugar Bowl kickoff.
“We’re pleased that, after months of negotiations, we were able [...]
